Perfectly tidy

As a part of conceptual trainings held by BQB agency, our designer Galima Ahmetzyanova has come up with a fresh idea of a washing powder package design, which could possibly be launched for a private label chain.

The White & White concept implies the idea of perfect cleanness, while the Color & Color pouch fits for the colored clothing.

Without any additional on-pack graphic elements, the packaging looks as simple as a plain fabric pouch (white or colored).